Promotional Products That Stand Out
For the most part, promotional items are designed to be something that both markets and publicizes a business, a brand, or even a product. It can be a subtle advert or it can be loud and obvious. Either way, it works. In fact advertising methods like promotional products are gaining a resurgence right now. The main advantage of well placed promotional items is that they give your brand visibility in unique ways.
Here are a few ideas for promo products that stand out and will give great visibility to your brand everywhere it is seen.
- Custom pens
Pens are among the most commonly used and distributed of all promotional products, you can never really go wrong with pens. Custom pens that have scrolls, laser pointers and other such fancy additional features make it impressive. One of the advantages of pens is that they have the potential to be passed around, reaching many people at once. They are also cheap and often under $5 per piece.
- USB memory sticks
UBS sticks, also known as thumb drives, pen drives or flash drives are among the most commonly used tech items today. They can be customized in various ways as they offer almost endless options. They are small, so they can be worked into the company logo, for example.
- Custom bags
Bags, apart from being practical and useable, draw attention. Promotional bags, be it paper bags, cloth totes, or even backpacks are bound to be useful and if done right can be one of the best ways to promote your brand. If you have an attractive bag, people will ask you about it. A custom printed bag can be used and given out to delegates at trade shows, for example. Supermarkets are also a great way to hand out or even sell bags. Other options will be fairs, and in any event where large crowds gather
- Personalized lanyards
Lanyards are used to hold ID badges during events, to hold IDs in Universities, in office settings and anywhere identification has to be on display. They also tend to stick around, and often bring back memories long after the event itself is over. In large events with multiple brands in stalls, a printed lanyard is sure to stick out.
- Logo mugs
Mugs are a classic, people will leave their mugs in a spot that is always visible, no one hides mugs. They will end up working for you like mini banners wherever they are. A mug printed with the event or brand you are trying to promote may end up on a high shelf, in someone’s cubicle or a manager’s table, they are always visible.
- Custom logo padfolios
Padfolios can be zippered files and like carry cases that have the brand embossed on the outside with pens, note pads and other stationary placed inside it; perfect for conferences. It presents opportunities to place a number of branded items in one place and they are immensely useful.
- Imprinted golf products
On the pricier side, it has a specific niche and can be golf bags, club grips, balls, or even club covers, all personalized to expose your brand. Tournaments and weekend getaways are popular right now, and most businesses have at least a few of them every year. It is the perfect opportunity to display printed Golf equipment.
- Custom umbrellas
Umbrellas can be large and look like pool umbrellas, or be single, smaller ones that people can hold and use everyday. There is a lot of real estate on which printing can be done. They are also attractive and are likely to be used for many months.
The only thing that you will have to know is how much of it you are going to use and when you are going to use them. Timing is everything and a budget decides how extravagant your promo products are going to be.
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